Curriculum Vitae
M. Rafli Irham
I am fresh graduate Communication Science student at Universitas Sriwijaya with hands-on experience in marketing communication, sponsorship management, and event production. I have worked on diverse projects ranging from corporate internships to creative event collaborations.<br /> <br /> Over the course of my journey, I have successfully managed sponsorships for large-scale student events, securing partnerships with leading brands such as Livin’ by Mandiri and collaborating with more than 20 media partners. During my internship at Telkomsel, I contributed to social media campaigns that engaged over 10M+ viewers, while also producing high-quality photography and videography content for corporate events. In addition, I have gained practical experience in the wedding industry as part of a professional organizer team.<br /> <br /> Beyond my academic and professional experiences, I am dedicated to pursuing a career in advertising and creative direction. I am deeply passionate about developing impactful campaigns, building strong brand identities, and mastering creative strategies that connect with audiences.
Mei 2025
Universitas Sriwijaya
S1 • Ilmu Komunikasi • IPK 3.89
Juni 2025 - Sekarang
Social Media Specialist
Kino Coffee • Full Time
- Designed and executed a comprehensive content calendar to strengthen Kino Coffee’s digital presence and brand positioning on TikTok.
- Produced and refined high-quality product photography to support targeted social media campaigns.
- Conducted in-depth competitor analysis and delivered actionable performance reports to inform content strategy.
- Developed compelling copywriting tailored for social media captions and promotional initiatives, ensuring audience engagement.
- Managed end-to-end social media operations across Instagram and TikTok, overseeing scheduling, publishing, and ensuring cohesive brand consistency
Januari 2024 - Sekarang
Freelance Crew
Fifin Wedding Organizer • Part Time
- Worked collaboratively to manage and deliver impactful wedding project strategies.
- Provided assistance in planning and delivering weddings, ensuring guest needs were fully addressed
- Managed unexpected event situations with quick and effective solutions
Media
Januari 2024 - Januari 2024
Marketing Communication Intern
PT Telekomunikasi Selular • Magang
- Collaborated in creating campaign content on social media and succeeded in getting high engagement with 10M+ viewers
- Collaborate with corporate communications division to ensure consistency of message and brand across all social media
- Manage and monitor promotional programs and marketing events, and ensure the success of the event
- Executed photography and videography for events and content production, including post-production editing.
Media
Desember 2023 - Desember 2023
Sponsorship
Desain Komunikasi Visual Event • Organisasi
- Successfully secured Livin’ by Mandiri as the main sponsor and onboarded 5+ additional partners for the Adventure event.
- Oversaw and maintained sponsor relations, ensuring maximum exposure and win–win outcomes.
- Collaborated with 22 media partners to amplify event promotion, strengthening reach and brand impact.
- Strategically managed event budget, achieving a 10% cost reduction through efficient resource allocation.
Media