Curriculum Vitae
Muhammad Rifqi Albaihaqi
Media Social
I am a fresh graduate in Communication Science from Diponegoro University, specializing in Strategic Communication, Media Planning, and Social Media Management. During my studies, I gained experience in developing communication strategies, creating media plans, and producing creative content that is both impactful and visually engaging. These experiences also provided me with a strong foundation in public relations and marketing, including brand management and enhancing social media engagement.<br /> <br /> Beyond academics, I actively developed myself through extracurricular activities, such as music with my band Tanah Samudera, which has been a platform for creativity and collaboration. I am also passionate about sports, particularly futsal and football, which have taught me teamwork, discipline, and goal-oriented thinking. I believe that the combination of academic knowledge, creativity, and non-academic activities has shaped me into an adaptive individual, eager to learn, and ready to make meaningful contributions in the professional world.
Januari 2025
Universitas Diponegoro
S1 • Communication Science • IPK 3.44
Juni 2021
SMAS INSAN CENDEKIA MADANI
SMA/SMK • Social Science • Nilai rata-rata: 8.00
Agustus 2025 - Sekarang
Content Creator Assistant
Tiktok @Ariqoh100 • Pekerja Lepas
Ariqoh100 is an energetic and authentic fishing content creator, known for showcasing fishing experiences in both the ocean and freshwater ponds through informative, relaxed, and entertaining content. With a natural storytelling style and engaging visuals, Ariqoh100 successfully shares tips, techniques, and exciting strike moments that make viewers feel as if they are right there at the fishing spot.
Tiktok @Ariqoh100
Instagram @Ariqoh_100
Assisting in the content creation process
- Capturing photos and videos based on the planned concept
- Supporting basic editing tasks (photo/video)
- Preparing draft content for social media
Conducting research and gathering content ideas
- Researching trends on Instagram, TikTok, and other platforms
- Providing recommendations for relevant and creative content ideas
Supporting the main content creator
- Preparing equipment (camera, lighting, content props)
- Assisting with shooting or content production in the field or studio
Designing product visuals to support the content creator’s sales activities
Media
Januari 2025 - Juli 2025
Social Media Specialist & Media Planner of Semarang Wegah Nyampah
Semarang Wegah Nyampah • Contract Base
Semarang Wegah Nyampah is a collaborative movement initiated by the Semarang City Government through the Environmental Agency, focusing on public education and behavioral change in waste management. The movement aims to raise environmental awareness and encourage active participation especially among young generations in reducing single-use plastic and promoting sustainable lifestyles.
- Successfully developed 40 digital campaign content concepts, reaching thousands of university students in Semarang through collaborations with local communities and universities, published on the official Semarang Wegah Nyampah Instagram account.
- Created a distinct visual identity for the campaign to enhance brand consistency and recognition across digital platforms.
- Increased total post views to 65,027, with an average of 1,000 views per upload.
- Boosted post interactions to 1,212, measured through likes, comments, and shares.
- Grew Instagram followers from 2,645 to 2,861 during the campaign period.
- Contributed to the campaign’s success by ensuring strong brand awareness among university students across four targeted campuses in Semarang through consistent social media engagement.
- Successfully campaigned for Semarang to Stop Littering through E-Radio Semarang
Media
Januari 2024 - Februari 2024
Marketing Communications Internship
Perum BULOG • Magang
- Created more than 10+ advertisement designs for promotion on RPK BULOG Instagram feed.
- Designed prize boards for the RPK Award event.
- Assisted in the social media content planning process, including copywriting, scheduling posts, and monitoring content performance.
- Contributed to the development of internal communication strategies to strengthen coordination among divisions related to promotional activities.
Media
Januari 2024
Omni Brand Certification
MarkPlus Institute | Training, Certification and Degree • MI-MICP-11802-X-2024