Curriculum Vitae
Rosana Yuvita Basuki
Fresh graduate in Marketing Management with proven experience in content creation, digital marketing, and event management. Skilled in designing learning content, managing projects, and collaborating across teams. Passionate about applying creativity and adaptability to achieve impactful results.
Agustus 2025
POLITEKNIK NEGERI BANDUNG
D4 • Manajemen Pemasaran • IPK 3.57
Januari 2024 - Januari 2024
Learning Conten Creator
PT Kalbe Farma • Magang
1. Transformed 11 training modules (133 minutes) into interactive e-learning videos to enhance employee learning.
2. Produced 10 campaign posters shared on Instagram and offices, raising employee awareness.
3. Led content creation for Learning Campaign and Integrity Data Campaign, successfully educating employees on continuous learning and compliance.
4. Developed a Gen Z Coaching module based on research and employee interviews, providing managers with practical strategies to manage and coach Gen Z.
5. Assisted in organizing 2 Coaching Workshops attended by 30+ managers, ensuring effective execution.
Media
Januari 2024 - Januari 2025
Public Relation Staff
PT Surya Energi Indotama • Magang
1. Served guests and stakeholders at the front office, ensuring a professional and welcoming visitor experience.
2. Created social media contents that reached 29.4K+ views and gained 1.4K+ likes, supporting company branding and audience engagement.
3. Compiled E-Magazine Vol. 6 & Vol. 7, featuring employee interviews and company projects to strengthen company image and branding.
3. Supported the execution of corporate events (Town Hall Meeting, SEI Morning Session, and SEI 17th Anniversary) attended by 100+ participants.
4. Handled administrative tasks including document recording, archiving, and distribution, as well as organizing receipts for financial records.
Media
Juni 2023 - Juni 2023
Educator
Sahabat Museum Konferensi Asia Afrika • Organisasi
1. Educated participants by explaining the stories of the Asian-African Conference through an interactive night tour.
2. Delivered a memorable experience to ±500 visitors, enhancing public interest in the history.
Media
Januari 2023 - Januari 2023
Post Division
Sahabat Museum Konferensi Asia Afrika • Organisasi
1. Designed event agendas, managed logistics, and directed participant flow at each post.
2. Attracted 457 participants in 149 groups through online and offline marketing (social media & flyers).
Media
Januari 2023 - Januari 2023
STAFF
Museum Konferensi Asia Afrika • Magang
1. Created and executed marketing strategies through social media content and flyer distribution, successfully boosting event participation to 500+ attendees.
2. Managed front office operations, welcoming and registering 1,000+ daily visitors from various countries, handling reservations, and responding to customer service inquiries.
3. Guided 100+ visitors daily with interactive explanations of the Asian-African Conference history and museum collections.
4. Assisted 50+ library visitors per day in finding books, cataloged collections, and maintained organized bookshelves and reading areas.
5. Produced engaging Twitter/X content that retold behind-the-scenes stories of the Asian-African Conference, enhancing public historical awareness.
Media
Januari 2021 - Januari 2021
Event Division
Himpunan Administrasi Niaga • Organisasi
1. Developed and coordinated event concepts and rundowns in collaboration with cross-functional divisions.
2. Managed the entire event including leading the program as Master of Ceremonies and time keeper
Media
Juli 2025
Digital marketing certification
Markplus Institut • 21487
1. Strategy Planning
2. Sosial Media Marketing
3. Search Marketing
4. Email Marketing
5. Google Analytic
Media
