Curriculum Vitae
Sheelin Nur Khalida Syakira
digital marketing enthusiast passionate about communication, <br /> negotiations, branding, and basic design skills. Have experience in public relations, formulating effective communication methods, managing social <br /> media, and delivering information.
Sedang berjalan
Institut Pertanian Bogor
D4 • Komunikasi Digital & Media • IPK 3.91
Oktober 2024 - Maret 2025
Marketing - Jakarta
PT Telekomunikasi Indonesia (Persero) Tbk • Magang
Februari 2024 - Juni 2024
Corporate Brand Management Intern
PT XL Axiata Tbk • Magang
- Created GTM Plan to develop comprehensive communication strategies and plans for campaigns that resonated with target audiences and
aligned with campaign goals.
- Developed, executed, and implemented a Sustainability Week campaign through both events and social media channels.
- Conducted ICCC Internalization post-campaign surveys to measure employee awareness and understanding, demonstrating a remarkable
90% increase in knowledge retention.
- Analyzed data from @xlaxiata_tbk Instagram posts, including reach, impressions, engagement, and sentiment analysis.
- Crafted 6 copywriting that transformed news releases into engaging and informative content for @xlaxiata_tbk Instagram Reels.
Desember 2023 - Februari 2024
Social Media & Content Creator
PT Adhi Persada Properti • Magang
- Crafted over 20 engaging Instagram copywriting for @adhipersada_properti, resulting in increased engagement and brand awareness.
- Developed compelling scripts and decks for advertisement video campaigns and garnered over 5,000 views on instagram @adhipersadaproperti.
- Maintained a list of 50 highly relevant niche-specific Key Opinion Leaders (KOLs) for potential collaborations.
- Collected over 30 media partners for advertising and successfully collaborated with 2 media partners for advertising and promotional needs.
Oktober 2023 - November 2024
Social Media Specialist
Werkudara Institute • Magang
- Designed and visualization compelling content over 40 contents for Instagram @werkudara.ins, resulting in a 50% growth in account
engaged. Planned over 90 contents according to content pillar and created over 50 copywriting for content on Instagram and LinkedIn
@werkudara.ins.
- Managed Instagram and LinkedIn @werkudara.ins to get high engagement and impression, and successfully achieved a reach of +74.5%
accounts and increased the engagement rate by 10% over a period of 1 months.
- Innovated to create a latest key visual design that is more professional, aligning with the company’s industry background, and resulting in a
22% increase in impressions and a 15% increase in followers.
- Monitor and analyzed social media insight to evaluate content performance and audience engagement.
Mei 2023 - Desember 2023
Content Executive
Sintesa Resourcing • Magang
- Created copywriting and executed the production of 50+ personal branding contents for director of Sintesa Resourcing on Instagram and LinkedIn.
- Advised for content collaboration between Instagram @sintesaresourcing and @daru.sumantri to ensure broad reach across the audience of each
account, and resulting 22.5% increase in engagement on the Instagram account @daru.sumantri.
- Revitalized social media presence by implementing a targeted content strategy such as monitoring comments and engaging with
connections, resulting in a 40% growth in followers and 28.3% engagement content performance on LinkedIn for 1 month.
Maret 2023 - Juni 2025
Talent Manager
DWE Management • Pekerja Lepas
- Negotiated and evaluated contracts with talent and third parties with wishing to utilize the service of the talent various parties and coordinated teamwork.
- Ensured that all contract requirements and talent riders are fulfilled by the event organizer or project stakeholders.
- Promoted the talent of DWE Management, resulting in acquiring 3 clients who utilized the services of DWE Management talent and managed talent for 3 events, form pre-event, event, to post event, and ensuring that all processes execute by the talent ran smoothly
Maret 2023 - Juni 2025
Partner Collaboration
KAMI Foundation • Organisasi
Established relationships and collaborated with media partners, communities, associations on campus, and new stakeholders (companies, NGOs, and others), Evaluated and selected partners that align with the needs and goals of the community and successfully gained two collaboration partners from the community to support and collaborate with the KAMI Foundation in sustaining the programs it conducts, Negotiated the term and conditions of collaboration with partners, including financial aspect, duration of partnership, and respecting