Curriculum Vitae
SAFRINA KHALISAH INTAN RAHMADANI
Motivated Agribusiness graduate from Universitas Pembangunan Nasional “Veteran” Jawa Timur (GPA 3.87) with hands-on experience in Business & Marketing Development through Kampus Merdeka (MSIB) and BUMN internship programs. Skilled in market research, retail performance analysis, and marketing data management with proven ability to manage projects, develop business insights, and enhance operational efficiency. Detail-oriented and comfortable working with data, reporting, and cross-team coordination. Strong communication, teamwork, and problem-solving skills. Highly interested in contributing to Transformation & Growth initiatives, Business Development, and Marketing Strategy to support data-driven decision-making and sustainable business improvement.
September 2025
Universitas Pembangunan Nasional Veteran Jawa Timur
S1 • Agribisnis • IPK 3.87
Agustus 2024
Agribusiness & Agricultural Researcher Intern
PT Petrokimia Gresik • Magang
Januari 2024
Marketing Administration
PT Petrokimia Gresik • Magang
In my role as Marketing Administrator, I efficiently received and prepared data in Excel to support the monthly marketing administration report. Using Microsoft Excel tools, I meticulously collected over 100 fertiliser application data points across Indonesia. Additionally, entered over 700 fertiliser price data from Shopee and Tokopedia platforms. I also managed the @adminsarpg Instagram account, increasing its following by over 50 in one month. Managed and created engaging video content for @adminsarpg Instagram reel, attracting over 1000 viewers in one week.
Juli 2023
Domestic Marketing Intern of Perhutani`s Cajeput Oil (Minyak Kayu Putih)
Perum. Perhutani KBM IHHBK Jawa Timur • Magang
Analysed data collected to assess effectiveness of Perhutani's domestic cajeput oil marketing over two years. Collaborated with a team in the collection of eucalyptus oil marketing data within a strict 2-week timeframe. Consolidated and presented findings from over 10 sources, providing an understanding of Perhutanis' domestic marketing strategy of eucalyptus oil products.
Maret 2022
Social Media Specialist
Agribusiness Student Association • Organisasi
As the chief executive of the "Social Media Himmagri" work program, I led a team to create compelling content, resulting in 3 videos reaching over 1600 viewers on TikTok and 2 videos surpassing 2000 viewers on the @himmagriupnjatim Instagram account. Additionally, I effectively managed 3 social media platforms including Instagram, YouTube, and TikTok. My ability to successfully complete projects and coordinate with external stakeholders was instrumental in achieving project objectives.
Februari 2025
Sertifikat Magang Generasi Bertalenta (MAGENTA)
Magang Generasi Bertalenta (MAGENTA) BUMN • 00289/MAGENTA/BUMN10/2/25
During this internship at PT Petrokimia Gresik, I assisted the Production Partner & Product Services Department in monitoring sales agent performance, managing data from demonstration plots, and conducting market research. The role involved compiling and analyzing fertilizer dosage and land area data, as well as researching competitor prices across e-commerce platforms to support strategic decision-making and business development.
Media
Juni 2024
Sertifikat Magang dan Studi Independen Bersertifikat (MSIB) Batch 6
Kampus Merdeka • Nomor: 02519/B/NK.03.02/03/SF/2024
I supported the Marketing Administration Department in collecting, validating, and analyzing fertilizer product and application data for performance tracking and reporting. I contributed to monthly report preparation, maintained product price data across e-commerce platforms, and assisted in field outreach programs to promote agricultural demonstration plots.