Curriculum Vitae

Fikri Priatna M
Fresh graduate with strong academic and professional background in market research, data analysis, and business strategy. Experienced in conducting competitor analysis, customer insight research, and product validation studies across multiple industries. Skilled in preparing professional market reports, dashboards, and presentations to support strategic decision-making. Adept at working in teams, managing project timelines, and delivering actionable insights for product and business development.
November 2024
Universitas Brawijaya
S2 • Agronomi • IPK 3.80
Juni 2023
Universitas Brawijaya
S1 • Agroekoteknologi • IPK 3.57
Juni 2025 - Juli 2025
My Digital Academy - Participant Bootcamp
PT Bank Mandiri (Persero) Tbk • Project Base
- Designed 3 regional business strategies with +15% customer acquisition potential.
- Created 3 digital prototypes (Figma) and pitched with 85% score.
- Collaborated in cross-functional teams for digital transformation projects.
April 2023 - Januari 2024
Researcher & Market Analyst
PT. Petrosida Gresik • Project Base
- Led 10+ multi-site fertilizer & pest management trials; reduced product validation time by 30%.
- Developed competitor & pricing analysis using Excel & Google Sheets, supporting B2B strategy.
- Designed monitoring dashboards improving data efficiency by 30%.
September 2022 - Januari 2023
Manager Bussiness Development Planner
PT. Ousean Global Digital • Magang
- Executed go-to-market strategies, increasing qualified leads by 35%.
- Secured 10+ partnerships and closed 5+ contracts.
- Built KPI dashboards with Notion, boosting productivity by 75%.
Media

Juli 2022 - Agustus 2022
Vice Manager Bussiness Development Planner
PT. Ousean Global Digital • Full Time
• Promoted possition after intern success
• Created competency-based assessment system using Notion for L&D evaluation
• Collaborated with external partners for knowledge-sharing and training event campaigns
• Improved performance review metrics and introduced Notion as a performance dashboard.
• Initiated brand collaboration with 3 companies and led content campaign executions
Media

Januari 2022 - September 2022
Hydroponic Innovation & Marketing
CV. Happy Tani • Magang
- Applied production protocols increasing yield by 30%.
- Provided B2B market recommendations, boosting sales prospects by 75%.
September 2021 - Desember 2022
The Chief Executive of Career Path YOT Bandung
Young On Top Bandung • Organisasi
• Designed and executed career development workshops for youth (100+ participants)
• Led the group in developing topic ideas on market research and community needs.
• Organized a high-profile career event with 200+ participants, securing 3 speakers in 7 days.
• Managed and Optimizing media campaigns on 4 platforms, reaching 100.000+ views.
• Engaged 3 top-tier speakers from BUMN, FMCG, and startups to enhance program impact
Mei 2021 - Desember 2021
The Chief Executive of Recruitment
Student Executive Board of the Faculty of Agriculture UB • Organisasi
• Managed and Optimizing section of recruitment with exposure up to 2.770 views and 4.400 clicks in the linktree app
• Develop a strategic plan for social media outreach to triple the number of potential applicants more than the quota for junior staff, as many as 46 junior staff were selected from 167 applicants.
• Awarded as the best senior staff in October and the most caring senior staff.
• Succsecfully to served as the chief executive of junior staff recruitment
Juli 2025
Global Environmental Management
DTU - Technical University of Denmark • https://www.coursera.org/account/accomplishments/records/NG3DJ7ZTCCZW
Media
Juli 2025
Quality Improvement and Management
Board Infinity • https://www.coursera.org/account/accomplishments/records/ZGX0HJA9BF8D
- Understand the purpose and necessity of quality improvement in organizational contexts, discerning key principles underlying quality enhancement.
- Evaluate the benefits of ISO registration and comprehend the requirements of ISO 9001 implementation, applying Bloom's Taxonomy.
- Translate customer needs into actionable requirements, utilizing Bloom's Taxonomy to facilitate effective implementation.
Media
Juli 2025
Business Strategy and Value Creation in Action
Northeastern University London • https://www.coursera.org/account/accomplishments/records/TXPV63GLNF1U
Core strategy concepts that forms the basis of business strategy and shape strategic decisions for sustaining a competitive advantage.
Media
Juli 2025
Data Analytics Course with Generative AI
Simplilearn • https://www.coursera.org/account/accomplishments/records/9N5BPEH12S7M
- Automate ETL workflows and generate synthetic data using GenAI tools
- Perform exploratory data analysis and visualize insights with AI platforms
- Build predictive models and conduct risk analysis through simulations
- Apply GenAI across real-world analytics projects for strategic impact
Media
Juli 2025
Foundations of Digital Marketing and E-commerce
Google • https://www.coursera.org/account/accomplishments/records/RSEELCXQDA76
Define the fields of digital marketing and e-commerce
- Describe the job responsibilities of an entry-level digital marketer and e-commerce specialist
- Explain the concept of a marketing funnel
- Understand the elements and goals of a digital marketing and e-commerce strategy
Media
Juli 2024
TPA
UUOPT Koperasi Pegawai BAPPENAS - Bina Cipta Seleksindo • 724075135
Subtes 1 (Verbal) : 58,59
Subtes 2 (Numerik) : 58,38
Subtes 3 (Penalaaran) : 61,18
Total Skor : 593,81
Media
Juli 2024
Toefl ITP
LSDC Universitas Brawijaya • 13774232
Listening Comprehension : 61 (B2 level)
Structure and Written Expression : 54 (B2 level)
Reading Comprehension : 65 (C1 level)
Total Score : 600